Finally, Change in approach is a more tactical answer to Change Character. It is using specific techniques to engender change within and organization or population (Chapman, 2005).
Discuss the difference between business development based on problem solving vs. business development-based learning. Within any organization, individuals tend to see themselves as cogs in the wheel, not really making much of a difference to the success or failure of the organization as a whole. It is really at the micro level that change (learning, evolution, etc.) takes place. The enemy is not external; it is falling into an internal rut and seeing only the short-term, instead of broadening the picture. Learning is not easy; people, and therefore organizations, are sometimes resistant to movement. However, thinking about one's position within an organization as a critical part of the whole, dedicating oneself to team learning, "suspending assumptions and entering into genuine thinking together" allows not only for more robust personal growth, but the overall health of the organization. A problem solving organization is reactive -- solutions are required based on specific issues that come up, and they may often be nothing but patches. In a learning organization, however, solutions are based on what the organization can do to improve the current product or service, even if nothing is perceived as wrong at the time (Senge, 2006).
What is a pluralistic system of thinking and how should it shape business development in large complex organizations? While owners and managers would like to think that within organizations there is a unified goal, human nature does not allow for this very often. In larger and more complex organizations, too, not everyone is either privy or knowledgeable about the strategic direction of the company. In most large organization, there are a variety of interests being pursued at a given time. Within this complex business one might characterize pluralism as either many paths to one goal, or many goals hopefully moving in a similar, synergistic, direction. In the optimistic vein, pluralism allows different ideas and approaches to a similar problem, which can only bring different, and potentially more robust, solutions to that...
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